Events VCast Online Events VCast Online

Inside Pakistan’s First Retail Banking Conference

Held in April 2025, Pakistan’s inaugural Retail Banking Conference brought together industry leaders to explore the sector’s defining challenges — from digital disruption to inclusion gaps. In this piece, panelists share what it means to truly create progress in retail banking.

Read More
Spotlight VCast Online Spotlight VCast Online

A New Era of Pakistan-Bangladesh Relations

Ikram Sehgal, Chairman of the Pathfinder Group, reflects on the history of Pakistan–Bangladesh relations and how recent political shifts offer a chance to revive the Quaid’s vision of “two countries, one nation”—founded on mutual respect rather than animosity toward India.

Read More
VCast Studio VCast Online VCast Studio VCast Online

VCast Studio - Episode 2 | Atiya Zaidi

“There is no shortage of brains in this business. It’s the lack of backbone that hampers good work from happening.” Atiya Zaidi, CEO and Creative Director of BBDO Pakistan, reflects on rebuilding identity, unlocking creative potential, and the leadership needed to shape lasting progress.

Read More
VCast Studio VCast Online VCast Studio VCast Online

VCast Studio - Episode 1 | Ahmed Jamal Mir

“My biggest regret was being my own boss at an early stage…[I wish] I had somebody to tell me where I was wrong,” says Ahmed Jamal Mir, Managing Director and CEO of Prestige Communications (Pvt.) Ltd., reflecting on mentorship, leadership gaps, and Pakistan’s creative and advertising future.

Read More
Artists, People VCast Online Artists, People VCast Online

Grace in Language - Remembering Talat Hussain

Choosing better words means choosing a better world. Few people could articulate this as well as Talat Hussain, a legend in Pakistan's media industry. Remembering him on his passing, we honor his contributions, sharing a clip from his 2018 interview with DW اردو where he discusses the state of spoken Urdu in Pakistan.

Read More
Events VCast Online Events VCast Online

Pakistan Mobile Summit: On the Path to Progress

Held in January 2024 in Islamabad, the first-ever Pakistan Mobile Summit brought together key players from across the digital and telecom landscape. In this video, attendees discuss 5G readiness, digital inclusion, and the urgent need for policies and infrastructure that can keep pace with rapid tech advancements.

Read More
Events VCast Online Events VCast Online

Endeavor Launches in Pakistan

In 2023, Pakistan became the 40th chapter of the global Endeavor network. In this interview, the Endeavor Pakistan team shares what this means for the country's entrepreneurial future and how the Multiplier Effect can drive lasting impact.

Read More
Karachi, Citizens, People VCast Online Karachi, Citizens, People VCast Online

Faces of Karachi - Deepak Perwani

“The city has given everything to me — the city is me. It is my identity; it is who I am today, and I am proud of it.” Deepak Perwani reflects on Karachi’s past, from childhood memories and cultural milestones to its diverse communities. He urges people to preserve this history for future generations.

Read More
Citizens VCast Online Citizens VCast Online

36 Hours in Murree | Beyond The Call of Duty

In January 2022, thousands of tourists in Murree were trapped in a snowstorm - caught unprepared and off-guard, many at risk of losing their lives. This tragedy was prevented through the kindness and cooperation of a group of people who rose to the moment. This is their story.

Read More