Meet Pakistan's pret wear pioneer - TeeJay
“I didn’t invent the shalwar qameez — I just caught hold of the modern version of it, and then it didn’t stop,” says pioneering designer Tanveer Jamshed aka TeeJay. He reflects on his journey through fashion and advertising, his father's influence, and how his daughter Feeha carries his legacy forward.
Usman Riaz and Pakistan's First Hand-Drawn Animation Studio
“Bloom where you are planted,” says Usman Riaz, founder of Mano Animation Studios, who chose to stay in Pakistan and create the country’s first hand-drawn animated feature — proving that this art form could thrive in Pakistan.
How a 9th generation artisan strives for success and impact in Pakistan
“Nothing has a scope unless you create one for yourself,” says Hassan Kashi, a 9th-generation ceramic artist from Jamshoro, as he reflects on his journey to NCA Lahore, his father’s wisdom, and the struggles of rural artisans in Pakistan.
How Truck Art Is Commercially Viable in Pakistan
Phool Patti is transforming Pakistan’s iconic truck art. Once limited to vehicles, it is now becoming a bold design movement, bringing it into fashion, accessories, and global public art. This vibrant tradition now lives far beyond the highways.
Irfan Junejo: Pakistani YouTube Sensation
"When I stop making videos someday, I want people to remember me as a nice guy off-screen too," says Irfan Junejo, a well-known Pakistani YouTuber. From a shy footballer to a YouTube sensation, his journey is defined by authentic, cinematic, and introspective storytelling.
In Conversation with Senior Pakistani Architect Shahid Abdulla
“Architecture should not be a style; it’s actually an answer to a problem,” says Shahid Abdulla, one of Pakistan’s most respected architects. He opens up about his childhood, influences, design philosophy, and regrets—alongside his work as co-founder of IVS.