VCast Studio - Episode 2 | Atiya Zaidi
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VCast Studio - Episode 2 | Atiya Zaidi

“There is no shortage of brains in this business. It’s the lack of backbone that hampers good work from happening.” Atiya Zaidi, CEO and Creative Director of BBDO Pakistan, reflects on rebuilding identity, unlocking creative potential, and the leadership needed to shape lasting progress.

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VCast Studio - Episode 1 | Ahmed Jamal Mir
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VCast Studio - Episode 1 | Ahmed Jamal Mir

“My biggest regret was being my own boss at an early stage…[I wish] I had somebody to tell me where I was wrong,” says Ahmed Jamal Mir, Managing Director and CEO of Prestige Communications (Pvt.) Ltd., reflecting on mentorship, leadership gaps, and Pakistan’s creative and advertising future.

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Grace in Language - Remembering Talat Hussain
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Grace in Language - Remembering Talat Hussain

Choosing better words means choosing a better world. Few people could articulate this as well as Talat Hussain, a legend in Pakistan's media industry. Remembering him on his passing, we honor his contributions, sharing a clip from his 2018 interview with DW اردو where he discusses the state of spoken Urdu in Pakistan.

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Meet Pakistan's pret wear pioneer - TeeJay
Artists, People Guest User Artists, People Guest User

Meet Pakistan's pret wear pioneer - TeeJay

“I didn’t invent the shalwar qameez — I just caught hold of the modern version of it, and then it didn’t stop,” says pioneering designer Tanveer Jamshed aka TeeJay. He reflects on his journey through fashion and advertising, his father's influence, and how his daughter Feeha carries his legacy forward.

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