
In conversation with Hani Taha: Pakistan's First Voice at RADA
"I became an actor with this core purpose of changing the narrative of Muslims and Pakistanis globally." Hani Taha is the first Pakistani to be accepted into the prestigious Master's program at RADA, but acting wasn’t always part of her plan.

VCast Studio - Episode 4 | Nida Haider
“When you're beamed into 98 percent of the country's households, you have a power. And you have to use it with a lot of responsibility.” In this interview, Nida Haider, Managing Partner at IAL Saatchi & Saatchi shares insights on leadership in advertising and offers advice to the next generation.

VCast Studio - Episode 2 | Atiya Zaidi
“There is no shortage of brains in this business. It’s the lack of backbone that hampers good work from happening.” Atiya Zaidi, CEO and Creative Director of BBDO Pakistan, reflects on rebuilding identity, unlocking creative potential, and the leadership needed to shape lasting progress.

VCast Studio - Episode 1 | Ahmed Jamal Mir
“My biggest regret was being my own boss at an early stage…[I wish] I had somebody to tell me where I was wrong,” says Ahmed Jamal Mir, Managing Director and CEO of Prestige Communications (Pvt.) Ltd., reflecting on mentorship, leadership gaps, and Pakistan’s creative and advertising future.

Grace in Language - Remembering Talat Hussain
Choosing better words means choosing a better world. Few people could articulate this as well as Talat Hussain, a legend in Pakistan's media industry. Remembering him on his passing, we honor his contributions, sharing a clip from his 2018 interview with DW اردو where he discusses the state of spoken Urdu in Pakistan.

A Netflix Original Made in Pakistan?
Asif Raza Mir reflects on his early PTV career, his venture into post-production, and the technical shortcomings holding Pakistan back from a Netflix original.

Meet Pakistan's pret wear pioneer - TeeJay
“I didn’t invent the shalwar qameez — I just caught hold of the modern version of it, and then it didn’t stop,” says pioneering designer Tanveer Jamshed aka TeeJay. He reflects on his journey through fashion and advertising, his father's influence, and how his daughter Feeha carries his legacy forward.

How Sultana Siddiqui came into the media
“Anything that has my name attached to it should be good,” says Sultana Siddiqui—President of HUM Network Limited—as she reflects on her commitment to quality storytelling. In this interview, she speaks about her journey from PTV to becoming the first woman in South Asia to establish a television station.