VCast Studio - Episode 5 | Seema Jaffer
In this VCast Studio interview, Seema Jaffer reflects on her 30-year journey in advertising—from starting at her father’s agency to developing her own style of "conscious leadership,” blending empathy, flexibility, and a focus on well-being.
VCast Studio - Episode 4 | Nida Haider
“When you're beamed into 98 percent of the country's households, you have a power. And you have to use it with a lot of responsibility.” In this interview, Nida Haider, Managing Partner at IAL Saatchi & Saatchi shares insights on leadership in advertising and offers advice to the next generation.
VCast Studio - Episode 3 | Khalid Mehmood Shaikh
In this VCast Studio interview, Khalid Mehmood Shaikh shares insights on Sindh People’s Housing for Flood Affectees, an initiative which aims to rebuild 2.1M homes in the aftermath of the 2022 floods and set a global model for recovery.
VCast Studio - Episode 2 | Atiya Zaidi
“There is no shortage of brains in this business. It’s the lack of backbone that hampers good work from happening.” Atiya Zaidi, CEO and Creative Director of BBDO Pakistan, reflects on rebuilding identity, unlocking creative potential, and the leadership needed to shape lasting progress.
VCast Studio - Episode 1 | Ahmed Jamal Mir
“My biggest regret was being my own boss at an early stage…[I wish] I had somebody to tell me where I was wrong,” says Ahmed Jamal Mir, Managing Director and CEO of Prestige Communications (Pvt.) Ltd., reflecting on mentorship, leadership gaps, and Pakistan’s creative and advertising future.